location / Princeton, New Jersey
date posted / 01/19/2017
job description / Associate Creative Director, Art, MRM//McCann

Core Duties/Responsibilities

ASSOCIATE CREATIVE DIRECTOR

 

DIRECT: Directs the effort to develop creative concepts and implementations in a cross-disciplinary manner. Works with planners and strategists to establish strategic and creative approaches for a given assignment. Works in a hands-on capacity internally and externally, helping to develop the strategy, vision and concepts.

 

 

CREATIVE CRAFT SKILLS:  Sets creative direction and provides hands-on guidance throughout the duration of client team projects. Displays a cohesive understanding, and can execute the principles that make innovative and effective communications, interface design, and interaction design.          

 

 

IDEA GENERATION: Leads by example to consistently inspire creative colleagues to create world-class, pioneering ideas that conceptualize world-class solutions. Generates useful, usable ideas across all existing and emerging platforms. Continually develops practices and processes to inspire, innovate and harness new ways of thinking. Creates solutions that would have business impact for clients as well as cultural impact for consumers.

 

 

LEADERSHIP: Acts as a strategic and conceptual leader on projects. Sets overall creative direction (conceptual as well as executional covering art direction, user experience, copy and motion). Inspires and leads by example, setting professional standards for the team and the department. Evangelizes and represents MRM//McCann through interviewing potential new employees, and is able to articulate the Creative vision of the company. Leads and manages 5 – 10 creatives on an on-going basis.

 

 

MENTORING: Actively trains, mentors and manages junior and mid-level creatives. Proactively identifying and resolving issues. Acts as a Career Manager, responsible for managing and guiding junior and mid-level creatives’ careers, including regular one-on-one check-in’s, writing and delivering annual performance reviews and takes responsibility for on-boarding new employees and guiding him/her through a successful tenure at MRM//McCann.

 

 

NEW BUSINESS DEVELOPMENT: Creatively leads new business pitches. Is responsible for the ideas and the creative work, and competently presents pitches.

 

 

 

 

 

MRM//McCann is committed to being the most relevant, effective, indispensable marketing agency in the digital world. We are a leading Customer Experience Agency that puts people first. We employ the most innovative talent in the industry to meet each client’s unique challenges with positive, measureable results. Our strategic, creative and technological expertise-including deep experience with segmentation, targeting, and analytical tools and methodologies- deliver the most effective marketing programs and platforms in the world.

 

We love our diverse workplace! MRM//McCann is an equal opportunity employer and does not discriminate on the basis of race, color, gender, religion, age, sexual orientation, national or ethnic origin, disability, marital status, veteran status or any other occupationally irrelevant criteria.

 

Required Skills/Knowledge/Experience